The first weeks after your book releases are when you generally have the most publisher support and reader attention. Follow these strategies to maximize your book launch experience during the early days of your release and beyond. During this hour we'll learn: • Why early reviews matter and how to get them. • Media and blogger pitching tips. • How to use launch groups to promote your book. • Book launch party tips, including an ultimate launch photo list for future marketing. • Ways to build relationships with local bookstores to keep sales moving long after launch.
This webinar is included for free with the SCBWI-NM Full Season Pass or Career Pass. If you have a pass, do not register here. Check your Member Home-->Events for the Zoom link. If you DO NOT have a pass (or if you have the Craft Pass) you can register by clicking the "Register for Event" button in the header.
TONYA DUNCAN ELLIS is author of THEY BUILT ME FOR FREEDOM: THE STORY OF JUNETEENTH AND HOUSTON’S EMANCIPATION PARK (HarperCollins, 2024). She self-published the 13-book SOPHIE WASHINGTON chapter series, which has sold over 175,000 copies. Tonya serves on faculty for the Highlights Foundation and presented on marketing for SCBWI’s 2023 Winter Conference in New York City. She won SCBWI’s 2022 Independently Published Book Marketing Grant and SCBWI Austin’s 2021 Cynthia Leitich Smith Writing Mentor Award. A We Need Diverse Books and PB Rising Stars mentor, Tonya is represented by Adria Goetz of kt Literary and lives in Houston, Texas.