Business Savvy for Creatives

Mar 12, 2025 - Apr 30, 2025

Online event

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This is a two-part webinar series through SCBWI Midsouth. The first session (March 12 at 6:30 Central / 7:30 Eastern) is Start Here: a Roadmap to Building Your Creative Business, presented by Tanisia "Tee" Moore. The second (April 30 at 6:30 Central / 7:30 Eastern) will be The Definitive Communications Primer: Building Communities through Narrative Communication, led by Lys Fulda. Early Birds who register by Feb. 22 get both sessions, at a discounted rate. Single session registration begins Feb. 23, at the regular rate.

Early Bird Special: Register for both sessions in a single transaction by Feb. 22 and get half off the second session!

We welcome questions! Attendees are invited to please email questions to midsouth-ra@scbwi.org up to one week before each webinar.

Session 1 – Start Here: a Roadmap to Building Your Creative Business 

March 12, 6:30 p.m. Central/7:30 p.m. Eastern, led by Tanisia "Tee" Moore

In the creative world, authors and illustrators often dream of turning their passion into a successful business. Before diving in, it's essential to approach this journey with a strategic mindset. This presentation will guide you through key considerations and business structures to ensure success while meeting legal obligations. We'll cover foundational steps like crafting a solid business plan and identifying your unique value proposition. You'll discover various business structures — sole proprietorships, partnerships, and LLCs — and learn how to choose the one that best aligns with your goals and offers optimal protection. We'll also briefly address crucial legal aspects, including copyright, contracts, and tax obligations. By the end, you'll have a clear roadmap to building a sustainable, creative business that fuels your passion and secures your future. Join us to uncover the secrets of crafting a successful creative empire and take the first step toward realizing your artistic dreams.

Session 2 – The Definitive Communications Primer: Building Communities through Narrative Communication 

April 30, 6:30 p.m. Central/7:30 p.m. Eastern, led by Lys Fulda

We now live in the narrative/conceptual age and yet many creative people still get stumped when it comes to promoting themselves. Questions that are often asked: 

  • How often should I write a newsletter? What would I even say?
  • How often should I post on social media? Which communities are right for me?
  • I post all the time and nothing ever works. How do I fix this?

Answers to all of these questions and more will be covered in this webinar.

From social media to newsletters, this webinar will serve as an overall guide on how to use each communication tool to the best of your ability. All skill levels will learn something new!

Pricing:

If you register from February 12-22 (Early Bird):

Premium Members: Both Sessions: $24

Preview Users: Both Sessions: $48

Early Birds who register by Feb. 22 get both sessions, at a discounted rate. Single session registration begins Feb. 23, at the regular rate.

If you register from February 23-May 30:

Premium Members: Choose One Session: $16

Preview Users: Choose One Session: $32

Premium Members: Add the Other Session: +$16

Preview Users: Add the Other Session: +$32

Pricing includes the cost of the event plus credit card processing fees.

Both sessions will be recorded, and the link to the recording will be available for 30 days to those who register.